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Reverse Trick-or-Treating for Fair Trade

7 October 2009 No Comment

trickortreat-main_FullTens of Thousands of Schoolchildren Nationwide Will Protest Poverty and Child Labor-Tainted Cocoa during Third Annual Reverse Trick-or-Treating this Halloween

Kids across all 50 US States and Canada will urge nearly a quarter million households to shift purchasing to Fair Trade certified chocolate, coffee, etc by handing Fair Trade chocolate to adults.

A pleasant surprise will greet nearly a quarter million people distributing candy at their door, when youth reverse the Halloween tradition to hand adults a sample of vegan-friendly, Fair Trade dark chocolate.

The chocolate will be accompanied by a card informing recipients of poverty and child labor problems in the cocoa industry, affecting mainstream candy enjoyed at Halloween and around the year, and how Fair Trade certified chocolate provides a solution.

Parents of last year’s youngest participants raved about how Reverse Trick-or-Treating transformed Halloween into a meaningful event when youthful activists can give back to their neighbors and to cocoa growing communities.

The chocolate and cards are FREE! Thanks to generous donations by these Fair Trade chocolate companies:
· Equal Exchange
· Alter Eco
· Sweet Earth
· La Siembra

Participating lead nonprofit organizations:
· Africa Action
· Amherst Fair Trade Partnership
· Ballston Spa Fair Trade Coalition
· Fair Trade Federation
· Global Exchange
· Green America
· International Labor Rights Forum
· Jeannette Rankin Peace Center
· Oasis/Stop The Traffik
· San Diego Friends of Fair Trade
· Unitarian Universalist Service Committee
· United Methodist Church (UMCOR/GBCS)

Participating organizations include: Africa Faith and Justice Network, Americans for Informed Democracy, Archdiocese of Los Angeles, Chicago Area Interfaith Council Peace and Justice Center, Durham Fair Trade Coalition, Evangelical Lutheran Church in America, Fair Trade LA, Fair Trade Portsmouth Coalition, Fair Trade Resource Network, Human Rights Action Service, InterReligious Task Force on Central America, NY State Labor-Religion Coalition, Organic Consumer Association, Washington Fair Trade Coalition

Reverse Trick-or-Treating is an initiative of Global Exchange’s Sweet Smarts network, with leadership from Equal Exchange and all of the organizations and companies listed above.

Reverse Trick-or-Treating is an initiative of Global Exchange’s Sweet Smarts network, with leadership from Equal Exchange and all of the organizations and companies listed above.

For more information visit globalexchange.org.

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